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Marketing case studies

Here are some of the marketing challenges and solutions we’ve worked on with our clients. We hope you’ll discover some marketing tips, techniques and inspiration from these real-world applications.

Marketing materials for Northridge Homes at Cobble Beach include brochure, ads

Northridge Homes positioned itself as the official custom builder at Cobble Beach, offering lots on prime locations at this prestigious golf course north of Owen Sound, Ontario. For this completely new development project, we first designed a logo to brand the development in conjunction with Cobble Beach. As



Meaford home builder’s extreme website renovation gets results

Todd Robinson Construction offers custom home building, renovations, additions and other building services in the Collingwood, Thornbury, Meaford and Owen Sound areas. After many years of successfully relying on word-of-mouth marketing and referrals to generate business, Todd decided it was time to establish a presence on the Internet.



Sample advertorials to spark your marketing

Advertorials placed in publications targeting your customers can be extremely powerful marketing tools. We provided weekly articles on home maintenance and DIY advice to hardware stores and lumber dealers to publish in their local newspapers. These instant “columnists” were able to position themselves as experts, offer customers ideas



Regular, reputable blog achieves top ranking and inbound leads for Meaford Haven retirement community

Meaford Haven was conceived as a Three Seasons Community®, where people could enjoy all of their retirement years, from the active early years on, in one neighbourhood. Incorporating bungalows, mid-rise condominiums, apartments and a retirement residence, Meaford Haven offers retirees the chance to choose their preferred lifestyle now



Client profiles and focused website landing pages boost response and search engine rankings for CSBF

The Centre for Small Business Financing offers valuable assistance to business people looking to launch or grow their businesses using government grants and financing. In the past, client lead generation efforts consisted primarily of advertising and direct mail. Today, the organization relies exclusively on inbound Internet leads; it


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