Design Samples Archives | Owen Sound, Collingwood, Thornbury, Meaford

How custom WordPress themes serve these Owen Sound/Collingwood area businesses

Copywriting Samples, Design Samples, Marketing case studies

WordPress themes (or templates) are a great benefit to web developers. Someone has already taken the time to develop, or incorporate, various styles, effects and layouts for you. The back-end usually lets you tweak colors, position some elements and more. But while you can simply load a WordPress theme, set some settings, and leave it at that — to do it right, you usually need to do a lot more…

Dahlquist Speakers ad campaign creatively demonstrates USP

Copywriting Samples, Design Samples, Marketing Notes

This ad campaign was quickly put together to capitalize on a glowing review in an audiophile magazine. Working to a layout which allowed little room for copy, we had to emphasize the benefits of "audiophile home theater speakers" in 50 (or 40, to be more accurate) words or less. Back in the early 90s, these Dahlquist speakers were designed to deliver the depth and detail an audiophile would expect from…

Lora Bay Living – newsletter helps build community and attract buyers

Copywriting Samples, Design Samples, Marketing case studies

Lora Bay has become of the most successful real estate developments in the Southern Georgian Bay area. Located between Meaford and Thornbury on a beautiful sweep of Nottawasaga Bay, the dramatic and scenic terrain of the property made it perfect for the challenging championship golf course co-designed by PGA Tour Professional Tom Lehman and celebrated golf course architect Thomas McBroom. It also made the site perfect for an attractive, upscale…

Marketing materials for Northridge Homes at Cobble Beach include brochure, ads

Copywriting Samples, Design Samples, Marketing case studies, Marketing Notes

Northridge Homes positioned itself as the official custom builder at Cobble Beach, offering lots on prime locations at this prestigious golf course north of Owen Sound, Ontario. For this completely new development project, we first designed a logo to brand the development in conjunction with Cobble Beach. As the custom builder of choice for the golf course, Northridge Homes incorporated the Cobble Beach logo into its branding. [caption id="attachment_708" align="aligncenter"…

Sample advertorials to spark your print and online marketing

Copywriting Samples, Design Samples, Marketing case studies, Marketing Notes, Marketing Tips

Advertorials placed in print and online publications targeting your customers can be extremely powerful marketing tools. Check out these examples to get ideas on how you can use advertorials in your print and online marketing. We provided weekly articles on home maintenance and DIY advice to hardware stores and lumber dealers to publish in their local newspapers and on their websites. These instant "columnists" were able to position themselves as…